Author Archives: Matthew LoCascio

Why Social Media?

Social media has hit the business world in a big way. It has created an entirely new atmosphere for people and businesses to thrive in. For some it might be a lot to wrap their mind around. The question is: why is it worth spending time and effort on making your business social? In the next few paragraphs I will elaborate on a few reasons why it is worth diving into the social media pool. Continue reading

Share
Posted in Online Marketing | Tagged , , , , , , , , , , , , , , | Leave a comment

Search Engines And Social Media: Putting Buzz In Business

Over the last few years or so, the internet has changed the world. It has encompassed nearly every facet of our day to day lives. While some of us may fondly remember the days of looking up local businesses in that huge yellow book, those days are passed. These days people fire up their search engine of choice and type in a few keywords that relate to what they are looking for. If your company doesn’t show up at the top of the list, or at least relatively near it, you may not even be considered at all by most searchers. Continue reading

Share
Posted in Online Marketing | Tagged , , , , , , , , , , , | Leave a comment